Best Mass Communication Courses in Australia based on Times Higher Education 2022

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Noticed how our lives are constantly revolving around mass media? From those television days until the social media today, all of which have greatly influenced our society. Today we’re more aware of the importance of media due to the great connectivity and mass communication that exists around the world.

Mass Communication can be a fun yet challenging field to work in. If you have deep passion in how mass media work, have flair in writing and communication, are adaptive and find joy in producing and editing media materials, then you should consider pursuing mass communication.

What is Mass Communication?

Mass Communication is the study of how many people interact with one another through technology such as social media, television, magazine, newspaper and any other media platforms. By studying Mass Communication program, you will be exposed to learning how to develop a broad range of transferable skills such as communication, analytical and creativity skills.

Students who pursue mass communication degree are taught how to think critically about the influence of media in various areas, such as culture or politics. They learn how to communicate clearly and concisely to help others understand complex information or ideas. They also get to explore and utilise their creativity to producing, writing and editing media materials. Many of the skills students learn in a media studies program can apply to various industries, such as business, public affairs, finance, healthcare and others.

Different type of Specialisations in Mass Communications

There are many type of specialisations under Mass Communications. Below are the common specializations included under Mass Communication program, but not limited to:

Specialisation	Description	Career Options
Journalism	Journalism is the art of collecting, organizing, and presenting information in a way that’s suitable for public consumption. Journalism work involves writing articles, taking photos, recording audio or video, and conducting interviews. It also involves identifying newsworthy events and stories, analyzing their significance, and communicating them to readers in a clear and concise way that helps them understand the story as it unfolds.	Journalist Digital content producer Social media manager Photographer Broadcaster Content writer
Broadcasting	Broadcasting is the process of transmitting information to a broad audience at the same time via an electronic mass communication medium such as television, radio and internet. Broadcasting is used for both entertainment and news purposes, but it can also be used for emergency situations where people need information quickly.	Television & Radio Program Producer Broadcast Journalist, Studio Director Editor Script Writer Broadcast News Analyst Host
Public Relations	Public relations is the practice of managing relationships between a company and its publics. It emphasizes on shaping the way people feel about a company, product, or service. It aims to create positive impressions by making sure that news coverage and other information about the company is accurate and well-presented. Public relations also involve crisis management such as product recalls, environmental disasters, and employee misconduct.	Corporate Affairs Manager Corporate Communication Manager Foreign Affairs Officer Public Relations Consultant Brand Manager
Advertising	Advertising is a form of communication intended to persuade people to buy a product or service. Advertisers use various techniques to create ads that attract attention, such as using eye-catching colors and images, asking questions, and using humor. The goal of an advertisement is to get people to remember the product or brand being advertised.	Account executive Copywriter Creative director Campaign director Media planners marketing executives Social Media Specialist/Coordinator

For more information regarding the Mass Communication program, contact us now for free consultation.

Skills needed to study Mass Communication

Communication Skill

You need to have the ability to convey information clearly in a way that can help the other person or audience understand or follow whether through social media, in person, on the telephone and in writing. This is done in situations like sharing ideas in meetings, giving presentations to clients and proofreading any written communication, such as reports, proposals and emails.

Analytical skill

Analytical skill is required to think critically about the impacts various forms of media can have on individuals or communities. You will have to collect data and use this information to draw conclusions about how to reach different audiences through media and present your findings.

Research skills

Working as a media professional requires you to keep track of fast-paced markets and be knowledgeable about your clients and their needs. It is essential to keep up with current affairs or trends, and learn about new markets in order to excel in the field.

Creativity

Being creative is crucial in this field because you’ll have to solve problems, communicate ideas, add new perspectives, and tell stories to the public. Your work has to be tailored rightly and creatively according to your target audience.

For more information regarding the Mass Communication program, contact us now for free consultation.

General Entry Requirements for Mass Communication program in Australia

Academic Requirements

Qualification	Scores
STPM	Min. 3 Credits
A-Levels	Min. 3 Cs
IB Diploma	Min. 24 points
Australian Matriculation	Min. ATAR 60
UEC	Min. 6 Cs.

*NOTE : Different universities may have different entry requirements. For inquiries on specific requirements, contact us now!

Language Requirements

Qualification	Scores
IELTS	Min. 6.5
PTE	Min. 64
TOEFL	Min. 87

*NOTE : Different universities may have different entry requirements. For inquiries on specific requirements, contact us now!

Top Universities in Australia to study Mass Communication based on Times Higher Education 2022

#1 University of Queensland

Founded in Brisbane in 1909, The University of Queensland (UQ) has 3 campuses and more than 40 teaching and research sites. The university’s high-quality range of undergraduate programs are among the most prestigious in Australia. Students are given access to the most recent and sophisticated disciplinary knowledge as well as industry placements informed by UQ’s world-leading research.

The University of Queensland put students at the centre of the contemporary information society and economy. The core courses of the communication program are designed for students to develop understanding and skills in a number of areas including visual, written, multimedia and spoken and interpersonal communication and in researching and exploring communications.

Programme name	Bachelor of Communication Bachelor of Journalism
Specializations	Digital Media Public Relations
Intake	February, July
Duration	3 Years (Full-time)
Indicative Fees (2022)	Contact Us